Strategic Management and Planning

Interpersonal Skills and Self-Improvement

Project Management

Unit Code
Level 7
Distance Learning
Class Room
Unit Code
Level 7
Distance Learning Fee
Face to Face Fee
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Total Fee £1600

£2360 (£1600 during the tuition waiver period)

Please see the Tuition Fee section to see if you are eligible for a scholarship.
Course Overview

The module on Strategic Management and Planning aims to provide an overview of tools and frameworks used for strategic management and planning. It emphasizes the importance of having a well-defined strategic direction for an organisation's long-term growth. As a learner, you will be able to evaluate existing strategies and identify misalignments, critically analyze an organisation's strategic position using frameworks such as SWOT, PEST, and PESTEL, diagnose strategic issues, and propose solutions. Additionally, you will learn how to develop structured roadmaps for organisational growth and continuity and evaluate their outcomes.

Course Content

Introduction to Strategic Management 

  • What is Strategic Management?
  • Types of Strategies
  • What is Strategic Planning?
  • Building a Strategic Plan

Strategic Planning Models and Frameworks

  • Strategic Planning Models
  • Strategic Planning Frameworks
  • Implementing a Strategic Planning Model

Evaluating the External Environment

  • Organisation and Its Environment
  • Evaluating the General Environment
  • Evaluating the Industry
  • How Strong are the Industry’s Competitive Forces
  • The Industry’s Driving Forces of Change
  • Mapping Strategic Groups

Evaluating the Internal Environment

  • What is the Internal Environment?
  • Tools/Methods of Internal Environment Analysis
  • Managing Firm Resources
  • Intellectual Property & Isolating Mechanisms

Assessing Organisational Performance

  • Assessing Organisational Performance
  • Vision, Mission, and Goals
  • Assessing Organisational Performance

SWOT Analysis

  • The Role of SWOT Analysis in Performance Management
  • Solution and Risk Assessment of the Identified Issues
  • Strategic Issues

Formulating Misalignments Based on Existing Strategies and Roadmaps

  • Introduction to Road Map
  • Well Formulated Road Maps
  • Types of Roadmaps
  • Misalignment
Learning Outcome & Assessment Criteria

1.  Be able to identify personal skills to achieve strategic ambitions

  1. Critically analyse the strategic direction of the organisation
  2. Critically evaluate the strategic skills required of the leader operating in a complex environment to achieve personal and organisational strategic ambitions
  3. Assess the relationship between existing, required and future skills to achieve strategic ambitions

2.  Be able to manage personal leadership development to support achievement of strategic ambitions

  1. Critically discuss the opportunities to support leadership development
  2. Design a personal development plan to direct leadership development in a complex environment
  3. Devise an implementation process to underpin the success of the development plan that can realise substantial changes in leadership style

3.  Be able to evaluate the effectiveness of the leadership development plan

  1. Critically evaluate the achievement of outcomes of the plan against original objectives
  2. Evaluate the impact of leadership style and the achievement of objectives on strategic ambitions in different organisational settings
  3. Critically review and update the leadership development plan

4.  Be able to advocate an employee welfare environment that supports organisational values

  1. Critically evaluate the impact of corporate commitment to employee welfare on strategic organisational objectives
  2. Discuss how an employee welfare environment can affect achievement of strategic organisational objectives
  3. Determine the influence of corporate commitment to employee welfare on the development of organisational values that will realise strategic ambitions
  • The assessment strategy for this course is designed to test all the learning outcomes.
  • Learners must demonstrate successful achievement of all learning outcomes to pass the course.
Assessment Marking Criteria


Citizens of the following countries are eligible for a 50% scholarship upon writing a personal statement. All scholarships are to be approved by the Academic Board. The list of countries are: Sri Lanka, Indonesia, Philippines, Bhutan, Morocco, Vietnam, Papua New Guinea, Laos, Cambodia, India, Nigeria, Ghana, Bangladesh, Laos, Myanmar, Pakistan, Nepal and South Africa. Please talk to your student counselor and ask for the Coupon Code to get the 50% Tuition Waiver.

  • The assessment criteria for a pass will be presented with the summative exercise.
  • Further information and guidance on the assessment will be made available through the tutor.
Unit Pass Requirements

To pass the unit a 40% overall grade must be achieved.

Frequently Asked Questions
What is included in the cost of my programme?
  • All course material, including online modules and written assignments
  • Unlimited personal tutor support with online sessions
  • Dedicated student support
  • Access to an online community learning forums
  • Assignment marking and feedback
Am I eligible for this programme?

You are eligible if you meet our stipulated entry requirements.

Standard ROUTE

Easy Monthly Payments


Access to LMS

Easy 12 instalments

Complete in 12 months

Unlimited tutor support

Requires submitting 1 assignment per month



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Complete in 6 months

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Access to LMS

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Complete at your own pace

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Unlimited tutor support

Dedicated counselor

No additional bank charges

Career guidance & advise

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